About Us
Welcome to Killer Beauty, the home of permanent makeup supplies in the UK and Europe!

Our Story
It all began back in 2008, when three brothers put their heads together to create what would soon become Europe’s number 1 tattoo supplier - our big brother, Killer Ink!
We made a name for ourselves through hard work, and immersing ourselves in the European scene; visiting conventions, reaching out to incredible artists, and building connections.
But there was someone else buying our machines, cartridges and inks – a growing community of permanent makeup artists, who deserved their own dedicated support! As the PMU industry developed and evolved, we set up Killer Beauty as a central hub of PMU, SMP and microblading supplies and education.
In 2023, Killer Beauty and Killer Ink were brought under the BAA umbrella – with the backing of this global team of industry enthusiasts, we’re better able to deliver the exceptional supplies you need, at prices you’ll love!
With warehouses in the UK and Europe, you can be sure of getting your PMU supplies when you need them, at the best possible prices.
Our Mission & Purpose
As the younger, prettier sister of Killer Ink, we’re committed to supporting your PMU career by bringing you the best PMU supplies, education and information!
We’re passionate about permanent makeup, scalp micropigmentation, microblading, and so much more - that’s why we offer only the highest quality PMU tools and supplies to create safe, flawless, long-lasting treatments for every client!
We’re dedicated to creating a better environment for PMU artists to learn and grow - that’s why we’ve put together a Training section, complete with comprehensive Training Kits, educational videos and FAQs. From beginner to established pro, there’s always something more to learn, and we’ll be right there with you!


Who We Are
Adam - The Customer Service Pro
Need some help? Adam’s your man - this smooth-talking Scouser will move heaven and earth to solve your problems, ensuring your essential supplies get to your door when you need them!
Joe - The Product Expert
We don’t pick our products at random - Joe stays up to date with industry trends, personally selecting the latest, greatest PMU supplies to make your work better and your life easier!
Liam - Mr Fixer
A one-stop shop of technical support, Liam is a long-time fixture at Killer HQ! No one has more technical knowledge about machines, power supplies, and how to handle your equipment.
Ivan - Head of Making Things Work
Behind every beautiful treatment is someone like Ivan, who keeps us going with his expert warehouse knowledge and management skills. He’s the one to thank for getting your orders so fast!
Erin - The Mouth
Our wonderful Erin is the friendly face of Killer Beauty, the woman behind the words and videos on our social channels, as well as our representative at PMU clinics and events!